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Quote of the Day
“Do not be satisfied with the stories that come before you. Unfold your own myth.”
— Rumi
Book of the Day
Competitive Strategy & Positioning
Sun Tzu: The Art of War for Managers
by Gerald Michaelson
8 min read
Gerald Michaelson translates Sun Tzu's ancient military principles into modern business strategy. A practical guide to competitive positioning, resource management and leadership through preparation rather than brute force.
Turnaround of the Day
Electricals & Appliances
V-Guard Industries
The Voltage Stabiliser Maker From Kerala That Built a Pan-India Electrical Consumer Brand
Reflect
What is the underlying customer value that your brand represents — not the product, but the promise? If that promise is clear, which new categories could you enter where customers need the same promise in a different form?
Video of the Day
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